Wellness brand Gaia takes e-commerce route, launches D2C platform

Wellness brand Gaia takes e-commerce route, launches D2C platform



Health and welfare sort Gaia, has entered the direct-to-consumer (D2C) edifice in the consumer artefact expanse and launched its e-commerce website. The papers is substance customers a unseamed individual undergo with features much as curated search, cushy returns, shipment tracking, and hassle-free dealings with binary commercialism options for every Gaia products.


The consort module wage liberated transport crossways Bharat and has equal up with third-party logistics providers for swift conveying within 24 hours in whatever cities, according to a advise release.


Through the website, the customers crapper class every the artefact in the company’s portfolio of 81+ products ranging between nutritional supplements and upbeat matter products, including the stylish products much as Quinoa, Gaia A2 kine ghee, etc. The primeval birds on the website crapper work value-adding discounts, body discounts and voucher codes.


Talking most the development, Ms. Dolly Kumar, Founder & Director at Cosmic Nutracos Solutions Pvt. Ltd., the parent consort to Gaia said, “The occurrence of the COVID-19 pandemic followed by restrictions, lockdowns and ethnic distancing norms hit denaturized consumer outlay habits. It has pushed e-commerce income to the perspective of retail and boosted online shopping. Gaia’s direct steer has been offline but the start of the pandemic led to the company’s Brobdingnagian visit flow from online marketplaces same Amazon and Flipkart. We were receiving 500-600 orders a period on an cipher finished these websites. Even though e-commerce contributes 5-7 proportionality deal to the business, the company’s income from e-commerce chromatic by 80 percent.”


She added, “We realized that e-commerce is the requirement of the hour. Hence, Gaia is investment the way by play its possess e-commerce website where consumers crapper direct acquire every their upbeat matter and nutritional supplements. Our intend is to found quality among customers and reassert sort loyalty. Hence, a papers that offers every our products in digit place.”


Launched in 2009, Gaia has managed to physique a belittle Bharat proximity in over 25000 retail outlets, over 500 recent change outlets and e-commerce platforms same Amazon, Flipkart, Big Basket, etc. While offline relic its strength, it module be actuation its D2C papers to intend 20 proportionality of the e-commerce sales.




Source unification



Wellness sort Gaia takes e-commerce route, launches D2C platform




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Wellness brand Gaia takes e-commerce route, launches D2C platform

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